Nude was born out of a need for credible, natural skincare. Over time, the brand lost it's way. In response to declining sales, Nude tasked us to revive the soul of the brand. When we reintroduced Nude to the skincare market, it quickly gained recognition as the premium brand of the fast-growing natural skincare category.
Branding
Packaging
Art Direction
Point-of-Sale
Project from Hatch
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